Monday, September 16, 2013

The Brand Name: where it comes from?????????????

• Amul – Derived from the Sanskrit "Amoolya" meaning precious and was suggested by a quality control expert in Anand.

• Coca-Cola – Derived from the coca leaves and kola nuts used as flavoring. Coca-Cola creator John S. Pemberton changed the 'K' of kola to 'C' to make the name look better.

• Dabur - Dr. S.K. Burman, laid the foundations of what is today known as Dabur India Limited. The brand name Dabur is derived from the words 'Da' for ‘Daktar’ or ‘Doctor’ and 'bur' from Burman.

• Facebook – Name stems from the colloquial name of books given to newly enrolled students at the start of the academic year by university administrations in the US with the intention of helping students to get to know each other better.

• Google – an originally accidental misspelling of the word googol and settled upon because google.com was unregistered. Googol, the digit 1 followed by one hundred zeroes was proposed to reflect the company's mission to organize the immense amount of information available online.

• HBO – Home Box Office

• Hotmail –When Sabeer Bhatia & Jack Smith came up with the business plan for the mail service he tried all kinds of names ending in 'mail' and finally settled for Hotmail as it included the letters "HTML" – the markup language used to write web pages.

• Nokia – started as a wood-pulp mill, the company expanded into producing rubber products in the Finnish city of Nokia. The company later adopted the city's name.

• Skype – the original concept for the name was Sky-Peer-to-Peer, which morphed into Skyper, then Skype.

• Tanishq – it has been formed by combining "Ta" (the first two letters of Tata) and "Nishk or Nishkh" (meaning gold coin or necklace in Sanskrit).

Burger King






 Burger King's logo




 Burger King

Founded in  : Florida United States
Began In :1953(With name Insta Burger King)

After Insta-Burger King ran into financial difficulties in 1954, its two Miami-based franchisees, David Edgerton and James McLamore, purchased the company and renamed it Burger King.

 Owners of company in subsequent years:

TPG Capital, Bain Capital, and Goldman Sachs Capital Partners,: In 2002
3G Capital of Brazil: form 2010 to current




Friday, July 12, 2013

Blogger

So we are publishing on blogger , it could have its own story 
ya it is.
Blogger was developed by Pyra Labs in 1999 which was bought by Google in 2003. Generally, the blogs are hosted by Google at a subdomain of blogspot.com.

Friday, July 5, 2013

Yamaha


Yamaha, famous  for its motorbikes is actually started its business  to make musical instruments in 1887 by Torakusu Yamaha(men who pioneered the western musical instruments in Japan).Started with a name Nippon Gakki Company, Limited , Torakusu Yamaha first made a reed organ and deliver it to the then Music Institute (today's Tokyo National University of Fine Arts and Music).

Yamaha has grown to become the world's largest manufacturer of musical instruments (including pianos, "silent" pianos, drums, guitars, brass instruments, woodwinds, violins, violas, celli, and vibraphones), as well as a leading manufacturer of semiconductors, audio/visual, computer related products, sporting goods, home appliances, specialty metals and industrial robots.

After world war 2 the company started to manufacture motorcycles.

Sunday, June 30, 2013

DLF Limited (Delhi Land & Finance)

DLF Limited (Delhi Land & Finance)  is the largest commercial real estate developer in India by revenue, profit, and market share. It was founded by Raghuvendra Singh in 1946 and is based in New Delhi, India.DLF developed residential colonies in Delhi such as Shivaji Park (their first development), Rajouri Garden, Krishna Nagar, South Extension, Greater Kailash, Kailash Colony, and Hauz Khas. DLF builds residential, office, and retail properties.

With the passage of Delhi Development Act in 1957, the local government assumed control of real estate development in Delhi and banned private real estate developers. As a result DLF began acquiring land at relatively low cost outside the area controlled by the Delhi Development Authority, in the district of Gurgaon. In the mid-1970s, the company started developing their DLF City project at Gurgaon.

The company is headed by Indian billionaire Kushal Pal Singh.

Monday, May 13, 2013

Amul India

An Indian Dairy Cooperative
Head quarter: Anand , Gujrat, India.
Key people :Chairman, Gujarat Co-operative Milk Marketing Federation Ltd. (GCMMF)
Founded 1946

The Kaira District Co-operative Milk Producers' Union Ltd. was registered on 1 December 1946 as a response to the exploitation of marginal milk producers by traders or agents of the only existing dairy, the Polson (brand) dairy, in the small town of Anand (in Kaira District of Gujarat).Milk producers had to travel long distances to deliver milk, which often went sour in summer, to Polson.Moreover, the government at that time had given monopoly rights to Polson to collect milk from Anand and supply it to Bombay city.



Angered by the unfair trade practices, the farmers of Kaira approached Sardar Vallabhbhai Patel under the leadership of local farmer leader Tribhuvandas K. Patel. He advised them to form a cooperative and supply milk directly to the Bombay Milk Scheme instead of Polson (who did the same but gave them low prices). He sent Morarji Desai to organise the farmers. In 1946, the milk farmers of the area went on a strike which led to the setting up of the cooperative to collect and process milk. Milk collection was decentralized, as most producers were marginal farmers who could deliver atmost 1–2 litres of milk per day. Cooperatives were formed for each village too.
The Cooperative was further developed and managed by Dr.Verghese Kurien along with H.M. Dalaya. Dalaya's innovation of making skim milk powder from buffalo milk for the first time anywhere in the world and a little later, along with Kurien's help, making it on a commercial scale, led to the first modern dairy of the cooperative at Anand, which would compete against established players in the market.

The trio's (T. K. Patel, Kurien and Dalaya's) success at the cooperative's dairy soon spread to Anand's neighbourhood in Gujarat, and within a short span, five unions in other districts – Mehsana, Banaskantha, Baroda, Sabarkantha and Surat were set up. In order to combine forces and expand the market while saving on advertising and avoid competing against each other, the GCMMF, an apex marketing body of these district cooperatives was set up in 1973. The Kaira Union which had the brand name of Amul with it since 1955, transferred it to GCMMF.

Saturday, March 23, 2013

BMW

Bayerische Motoren Werke AG  (English: Bavarian Motor Works), commonly known as BMW, is a German automobile, motorcycle and engine manufacturing company founded in 1917. BMW is headquartered in Munich, Bavaria, Germany. It also owns and produces the Mini marque, and is the parent company of Rolls-Royce Motor Cars. BMW produces motorcycles under BMW Motorrad. BMW is part of the "German Big 3" luxury automakers, along with Audi and Mercedes-Benz, which are the three best selling luxury automakers in the world.

BMW was established as a business entity following a restructuring of the Rapp Motorenwerke aircraft manufacturing firm in 1917. After the end of World War I in 1918, BMW was forced to cease aircraft engine production by the terms of the Versailles Armistice Treaty. The company consequently shifted to motorcycle production in 1923, once the restrictions of the treaty started to be lifted followed by automobiles in 1928–29.
The first car which BMW successfully produced and the car which launched BMW on the road to automobile production was the Dixi, it was based on the Austin 7 and licensed from the Austin Motor Company in Birmingham, England.

Friday, March 15, 2013

Lamborghini

Automobili Lamborghini S.p.A. is an Italian manufacturer of luxury sports cars which is owned by the German Volkswagen Group through its subsidiary Audi. Lamborghini's production facility and headquarters are located in Sant'Agata Bolognese, Italy.

Automobile Lamborghini S.p.A, commonly referred to as Lamborghini, is the Italian manufacturer of expensive luxury sports cars, known for producing high-performance, stylish and high speed and two-door, two-seated sport cars that serve as a great competition to Ferrari.

The company is named after its founder Ferruccio Lamborghini who was a successful tractor manufacturer before he got interested in sports cars. It was his interest in sports cars that made him buy many different high-performance cars including both Maseratis and Ferraris. He founded his own company in 1963, which used to be an independent company, but now it is a subsidiary of the German company Audi AG. Lamborghini went bankrupt in 1978 and was sold to Chrysler a long time before Audi AG became the sole owner of the company in 1988.
Lamborghini has rolled out models such as the four-seat Espada and various V8 sports cars, but it is their mid engine super cars that have gained significant popularity.

Wednesday, March 13, 2013

Unilever




Unilever is an Anglo–Dutch multinational consumer goods company. Its products include foods, beverages, cleaning agents and personal care products. It is the world's third-largest consumer goods company measured by 2011 revenues (after Procter & Gamble and NestlĂ©) and the world's largest maker of ice cream.

 Industry     Consumer goods
Founded     1930
Founder(s)    Antonius Johannes Jurgens, Samuel van den Bergh and William Hulme Lever, 2nd Viscount Leverhulme
Headquarters     Unilever House,London, United Kingdom Rotterdam, the Netherlands
Area served     Worldwide
Key people     Michael Treschow (Chairman),Paul Polman,(CEO)
Products     Foods, beverages, cleaning agents and personal care products